Although I don't rent from BlockBuster, a news story on the D.C. NBC affiliate caught my eye. To stem the steady flow of customers to NetFlix, BlockBuster recently changed its late fee policy. Heavily publicized in a TV campaign, the ad clearly communicated the message that BlockBuster no longer charges late fees. Turns out that's only half the story.

If you don't return the movie within seven days, on the eighth day you own the movie. Your credit card is charged at the time. You can supposedly come into the store within 30 days and get back the money less a re-stocking fee.

What a scam!